However, “Upgrade” seems to be a downgrade in terms of a follow-up track as it disrupts the flow of the musical narrative from within. Collaborating with Diplo, there are evident signs of innovation with the instrumentation he provides throughout. He is louder here than his usual songs, and the piano tends to level up along with the vocals as well. The fourth track, “Daylight” turns out to be one of the best in his career. This little observation is a shout-out to the overall elevated production Joji and his team deserve.
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One thing you will notice throughout the album is the use of drumbeats, soaring guitar strings and intermittent piano, complementing the vocals that carry almost precise perfection.
JOJI NECTAR FULL
Hence, it turns out to be fun in only parts, while we linger for the full experience. The vocals turn out to be stale throughout the song, even though the beats created make for a good mind-numbing track. This is the most polarizing track, with the ballad carrying the usual haunting and dark mood with a combination of groovy guitar and drum beat usage. “Tick Tock” sticks out as a sore thumb in the chapter of the usual glossy outlook of the album, deprived of inspiration in terms of production quality. The strings in the chorus complement the trajectory the producers take, improving upon the convoluted thought process behind the first part. As the second half approaches, the musical direction tends to favor a little more when the minimum drumbeat crosscuts with the piano like a well-edited scene in a movie. Here, the first half falters compared to the second, as the high-scale vocals tend to inconveniently intersect with the somber mood. The first track, “Ew” starts off with descending piano melodies that set up a nostalgic, melancholic mood similar to “Slow Dancing in the Dark” from about three years ago. Creating the same tropes that he has been known for so far the high-pitched, monotonous vocals combined with R&B, hip-hop and electronic music, the singer-songwriter has carved out a unique musical style. With respect to his body of work so far, these set of songs have their good and bad moments in equal measure. Truly, the transformation from a YouTube comedian to a full-time R&B artist is rare. And, to his credit, he has an artist still working to find his true voice. Given the loyal fan base Joji has, his audience is mostly the people who have followed him through his transition, while they themselves made the leap of witnessing this artist-in-the-making. With upscale production and a departure from his usual choice of vocals in a few tracks, Joji has his moments to shine on Nectar.
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It is certainly an improvement upon his previous venture Ballads I that came out over two years prior. This is a guy who used his alter ego “Pink Guy” and made an unhinged comedy song that had the lyrics “Shut the f*ck up, you’re a f*cking c*nt”, on a loop! Yet, the transformation in character and content has been an extravagant one to watch.īeing an artistic endeavor containing 18-tracks, Nectar turns out to be a drag if the listener is able to observe how moderately impactful the album tends to be. This kind of journey from an Internet comedian to a serious musician is, without a doubt, unusual. No stranger to fame, Miller started out on the Internet in the early 2010s with the alias “Filthy Frank” and quickly escalated into meme culture for his in-your-face sense of dark humor. George Miller, professionally known as “Joji”, has had one of the most interesting transitions into the mainstream music industry.